Our Story & Legacy

The Marketing Force Behind New England’s Top Contractors

Decades of specialized experience building high-growth construction brands.

Success in the construction industry isn’t built overnight. It requires a deep understanding of the local market, the sales cycle of high-ticket contracts, and the technical precision to execute. At Alcateia, we combine local Massachusetts roots with world-class marketing strategy to ensure your business doesn’t just compete, it dominates.

+300 Clients Served

+6 Years in Business

+20 Years Combined Experience

100% Family-Owned & Operated

20 Yers of Dedicated Industry Expertise

From Our Roots in Trust to Building Massachusetts’ Leading Agency for Home Builders

It all began over 20 years ago in Vitória, Brazil, when Leonardo Lobo and Juliana Lobo first met. At the time, Leonardo was studying Graphic Design, and both were working with large event planning companies. They provided creative support through graphic design, web design, and social media, discovering the power of helping brands communicate their identity. Inspired by this experience, Juliana pursued her degree in Social Communications, and together they discovered their passion for the creative world.

In 2015, they moved to the United States and continued working in the marketing and design field, always dreaming of creating something of their own. Four years later, that dream came true: they founded Alcateia Marketing & Design Agency, a family-owned digital creative studio built on passion, vision, and experience.

Today, Alcateia specializes in Branding, Web Design, and Digital Marketing,helping construction and home improvement businesses across Massachusetts grow, generate more leads, and strengthen their brands. We believe that behind every project there’s not just a service, but a relationship built on trust, collaboration, and creativity.

The Blueprint of Every Project

Aligning our creative passion with your business goals

A hand aiming a dart at a bullseye target, representing Alcateia’s mission of delivering precise marketing results and predictable leads for contractors in Massachusetts.

Mission:

To empower contractors with creative strategies and high-performance digital solutions.

A glowing lightbulb on a desk symbolizing innovative marketing ideas and strategic vision for construction companies, with a team collaborating in the blurred background.

Vision:

To be the leading strategic partner for the construction and home improvement industry in the U.S.

A close-up of a diverse team stacking hands over charts and data, symbolizing Alcateia’s core values of partnership, transparency, and shared success with construction clients.

Core Values:

Discipline, Integrity, Dedication to Innovation, and Master Craftsmanship.

Ready to Build Something Great Together?

We’re not just marketers, we’re creators and thinkers fueled by results. Let’s start the next chapter of your business growth in Massachusetts.

What Your Peers in Massachusetts are Saying

Real feedback from contractors who have professionalized their business with Alcateia

Ready to Scale Your Business?